Surprise, surprise, Mariah Carey is launching her own fragrance. The self-titled scent "M" will be released in Fall 2007 and is being produced by Elizabeth Arden, the same brand behind the special Eau of pop-princess Britney Spears.
Mimi will join the ranks of other divas, Britney, JLo, Celine Dion, Paris Hilton, Sarah Jessica Parker and others who have tapped into their creative olfactory senses in an effort to make us all smell good.
Who knows what the commercial will be like ... Britney's 'Curious' ads were just that ... curious. I have an image of the old Elizabeth Taylor 'White Diamonds' ads... you know, the ones where she's on some African Safari and stumbles into her lover's tent, drops her white diamond earnings and whispers in her ever so husky voice "white diaaaaamonds".
Perhaps Mariah will have butterflies coming out of her mouth? Stay tuned... we'll see.

Comments: (24)
Add a comment
By: Keisha2doll on 6/20/2007 5:50PM
I LOVE MARIAH'S STYLE AND I WILL DEFINITELY TRY HER FRAGRANCE.
Reply to this Comment | Report This
By: MalibuBarkie.com on 6/20/2007 6:11PM
Hey Friends, http://www.malibubarkie.com (Exclusive Pet Boutique)
If you haven't heard Malibu Barkie is OPEN to the public! Check it out!
MALIBU BARKIE.. On-line Pet Boutique understands taking care of yourself and your family isn't a trend but "A WAY OF LIFE". And, we consider our well loved dogs and cats to be much more than our pets there Family!
MalibuBarkie.com goal is to provide our customers with a fun and current place to find exceptional and upscale pet accessories, grooming and training supplies at affordable prices without compromising quality!
XO, Asia
Reply to this Comment | Report This
By: mimi daner on 6/20/2007 7:05PM
why shouldnt Mimi get her own Fragrence , Brittany is a total trailor trash slut and she gets one. How do you bottle the smell of hot dog water and dirty extentions.
Reply to this Comment | Report This
By: I Press on 6/21/2007 3:08AM
MalibuDarkie... it is because
you put your personal business advertisement on a blog, that has
nothing to do with the price of tea in china, that I will NEVER visit
that link, not even out of curiosity. Because if you are that
unprofessional, that you have to use someone else's platform for
personal gain, I would HATE to be one of your customers.
Reply to this Comment | Report This
By: Emnacipation of JP on 6/21/2007 3:42AM
cant wait for her perfume..I saw the packaging and the bottle of it..Love the Butterfly Cover..and i read that it smells like marshmallow..here's the news article about M by MAriah carey
****************************
Mariah Unveils New Scent "M by Mariah Carey"
M by Mariah Carey
Mariah Carey hopes to hit more than high notes in the fall scent parade with M by Mariah Carey, her new women's fragrance.
Carey unveiled her scent to beauty editors at a cocktail party in SoHo Monday night, which she hosted with Elizabeth Arden, her fragrance licensee. And if Carey's musical prowess extends to her fragrance, Arden will have a hit on its hands: She is the best-selling female musical artist of all time, with 17 number-one singles - not to mention a five-octave range - to her credit. Carey also has won five Grammy Awards, nine American Music Awards and Billboard's "Artist of the Decade" award for her singing and songwriting talents. She is recording a new album.
The M by Mariah Carey scent, which the singer created with perfumer Carlos Benaim of International Flavors & Fragrances, is a floriental. It has top notes of marshmallow and sea breeze accord, a heart of Living Tahitian Tiare and gardenia and a drydown of sheer amber, patchouli and Moroccan incense.
An eau de parfum spray, M by Mariah Carey will be available in three sizes: 1 oz. for $38, 1.7 oz. for $48 and 3.3 oz. for $58. A 0.5-oz. parfum, $175, and a 6.7-oz. body lotion, $28, also will be sold.
The bottle, created by Arden's Jean Antretter, is a lavender glass orb with a subtle wave design and a silver rope-patterned neck. The cap is topped by Carey's signature butterfly. The outer carton features fluttering butterflies, with a front panel that opens to reveal the fragrance.
Reply to this Comment | Report This
By: dsosexy@aol.com on 6/21/2007 6:37PM
Why you gotta where someone else smelly shit. Smell like yourself take a bath wash your ass. Women are always trying to put on that smelly shit to cover up body order.. I call it couchie coverup. I'm a woman and I smell good but I don't and won't buy the SMELLY SMELL
Reply to this Comment | Report This
By: Amie on 6/22/2007 12:58AM
OHH I defineley can't wait to get the perfume when it comes at JCPenny and Delards after VH1 honor her before she gets Hollywood Walk of Fame,released The Adventures of Mimi Tour DVD,her new movie,and her new album later this year,or early next year.
Reply to this Comment | Report This
By: Cecil Jones on 6/22/2007 4:18AM
Mariah could wear "Hot Garbage" and make it smell great! Some people just have it like that. In a perfect world, we can pick who we love and how we smell. The world is almost perfect for Mimi.
Reply to this Comment | Report This
By: Lou on 6/22/2007 11:07AM
There is nothing wrong with Mariah having her perfume, I will definitely buy it, I think it will smell great, and I think plenty of people will buy it too.
Reply to this Comment | Report This
By: Just Saying on 6/23/2007 2:27AM
You have got to be kidding me.
This is a clear case of wanting to make money, and people wanting to make money off of her.
Mariah Synomus with class?----Please
Don't get me wrong am glad Mariah didn't turn out like her sister, because apples don't fall far from the tree and Mariah trys to be a good person, I've never heard anything mean-spirited about her.
But as a Cosmetologist, I always felt she needed to market herself better, She's almost 40 and she dresses like a 21 year old.
Doing that actually makes you look OLDER, she should take tips from HALLE BERRY, It's time for a classic elegant approach-------------Then Maybe, I would see her in a differrent light.
Reply to this Comment | Report This